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Digital Agri-Marketing




Event Details

Date

April 12, 2021
April 26, 2021
May 10, 2021

Time

6:30pm - 8pm

Location

Zoom

Cost

Bundle: Includes All 3 Weeks : $25.00

(addl attendee $25.00 ea.)

April 26: E-Commerce, Website Payments, FB Marketplace : $10.00

(addl attendee $10.00 ea.)

May 10: Content Creation and How to Use Its Features : $10.00

(addl attendee $10.00 ea.)

Host

Central New York Dairy and Field Crops



Marketing has transitioned from traditional methods to incorporating integrated online platforms.   This course will focus on learning how to utilize technology and content creation to optimize a farms marketing presence. Join us for 3 sessions for an in depth look at the following topics:

Week 1: April 12 - Basics of Facebook, QR Codes, Basic Website Platforms (WIX, WEEBLY, etc.), Google AdWords and Use of Instagram  - Myron Thurston, Ag Economic and Marketing Specialist CCE Madison  Registration ends April 11.

Week 2: April 26 - E-Commerce  (Meat Suite, Barn to Door, Shopify), Website payments (Stripe, PP, Venmo) FB Marketplace  - Laura Biasillo, Agricultural Economic Development Specialist, CCE Broome and Alicia Luhrssen-Zombeck, New Ventures, Fresh Markets & Community Coordinator, CCE Oneida.  Registration ends April 25.

Week 3: May 10 - Content Creation: Telling your story with photos, video, graphics and words, and knowing what channels best amplify each content type; using keywords and hashtags to shape your storytelling and reach your audience. - Melissa Jo Hill, Writer/New Media Specialist, Cornell University / CALS / CCE.  Registration ends May 9.

This class will run every other week beginning on 4/12 from 6:30-8:00pm.  The cost is $25 for all 3 sessions (ends April 11) or $10/per session per registration.




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Field Crops

Field Crops

Dairy

Dairy

Business

Business

Livestock

Livestock

Grains

Grains

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Upcoming Events

NYSDEC How to Get Certified Course

Event Offers DEC Credits

March 3, 2026 : NYSDEC How to Get Certified Course
Ellicottville, NY

NYSDEC training course in preparation to take the pesticide applicator exam.

From Data to Dollars: Making Data-driven Decisions to Increase Farmers Market Success

March 3, 2026

The Cornell Agricultural Marketing Research Program and Penn State University are excited to present this new, 6-week course as part of Cornell's Farmers Market Research Project. The course is for farmers with experience selling at farmers markets who wish to increase their earnings through management and marketing practices.

Cornell Organic Field Crops & Dairy Conference

March 6, 2026
Waterloo, NY

Farmers, researchers, educators, and agricultural service providers from across the Northeast are invited to the 2026 Cornell Organic Field Crops & Dairy Conference, held Friday, March 6, 2026, from 8:00 a.m. to 4:30 p.m. at the Lux Hotel & Conference Center in Waterloo, N.Y.

Co-hosted by New York Soil Health and Cornell CALS, the annual conference brings together leaders in organic grain, dairy, and livestock systems to share practical tools, new research, and farmer-tested strategies to support resilient and profitable organic production.

Announcements

Cows, Crops & Critters Newsletter Sponsorship

TRYING TO REACH GROWERS AND AGRIBUSINESSES IN OUR SOUTHWEST REGION OF NEW YORK?

Our two forms of publications feature research-based and timely information from our four specialists, listed to the right, along with local event notifications and Cornell University outreach. This information is provided to participants who range from dairy, livestock and field crops producers to agricultural suppliers and consultants.

Weekly Email Update: Shared with 625+ households who have signed up with our program.
Monthly Paper Mailer: To reach our stakeholders and farmers who lack internet access, we send out a monthly mailer where your company's logo and contact information would be featured with a mailing list of 330+ households.

If you sponsor our weekly and monthly publications you reach approximately 955 households.


Questions? 
Contact Kelly Torrey  |  585-268-7644 ext. 10  |   KLB288@cornell.edu