Making Your Products Consumer Friendly
Event Details
Date
February 27, 2025
Time
7-8pm
Location
Zoom
Host
Cornell University and NC State University
The webinars will cover new tools, such as MeatSuite's Bundle Builder, to help you move inventory and develop bulk bundle boxes that meet your profit goals and target your customers' needs. Whether you are listed on MeatSuite or just curious to learn more, this series will cover a gamut from marketing to pricing strategies and tips to make the most out of the free resources on MeatSuite.com.
Thursday, February 27th 7-8pm via Zoom
Making Your Products Consumer Friendly: MeatSuite's NEW Bundle Builder Tool
Matt LeRoux - Marketing Specialist at NC Choices & Cornell University
Matt has over 20 years' experience serving farms through Cornell Cooperative Extension, non-profits, and consulting. Specializing in market strategy, Matt works with a diverse mix of produce and livestock farmers and food businesses. Career highlights include developing the Marketing Channel Assessment Tool for produce growers and the Cornell Meat Price Calculator.
Lee Menius - Technical Specialist at NC Choices
Menius is an NC State Animal Science Graduate and has spent the past 25 years farming and working in various aspects of the local food scene. He has worked with Cooperative Extension, Rowan Soil & Water Conservation District, NC Farm School, and NC Choices where his work has focused on educational projects and working with farmers and processors to develop effective and profitable systems. Throughout his career, Lee has led numerous workshops and producer training on topics such as business planning, meat processing, and pasture based production.
Advanced registration is required.
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Upcoming Events
Crops, Cows & Critters - Southwest New York Dairy, Livestock & Field Crops Newsletter Sponsorship
December 19, 2025
Our two forms of publications feature research-based and timely information from our four specialists, listed to the right, along with local event notifications and Cornell University outreach. This information is provided to participants who range from dairy, livestock, and field crops producers to agricultural suppliers and consultants.
Weekly Email Update: Shared with 625+ households who have signed up with our program.
Monthly Paper Mailer: To reach our stakeholders and farmers who lack internet access, we send out a monthly mailer where your company's logo and contact information would be featured with a mailing list of 330+ households.
If you sponsor our weekly and monthly publications you reach approximately 955 households.
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2025 Cornell Food Beverage & Animal Feed Manufacturer Survey
December 19, 2025
Industry and Educational Advocates for New York State's Food, Beverage, and Animal Feed Manufacturing industries:
As you know, NYS has a diverse food and beverage manufacturing industry, in both the types of industries that exist and the wide distribution of firms by scale. Many manufacturing firms have strong backward linkages to agricultural production sectors in the state that support both farm-level and downstream food industry firms and consumers. In collaboration with the New York State Department of Agriculture and Markets, a team from Cornell University's Charles H. Dyson School of Applied Economics and Management has recently rolled out the 2025 New York State Food, Beverage, and Animal Feed Manufacturer Survey. The industry will benefit from an updated assessment of the industry that informs private and public investments and opportunities to support firm growth and improved profitability.
Cornell Organic Field Crops & Dairy Conference
March 6, 2026
Waterloo, NY
Farmers, researchers, educators, and agricultural service providers from across the Northeast are invited to the 2026 Cornell Organic Field Crops & Dairy Conference, held Friday, March 6, 2026, from 8:00 a.m. to 4:30 p.m. at the Lux Hotel & Conference Center in Waterloo, N.Y.
Co-hosted by New York Soil Health and Cornell CALS, the annual conference brings together leaders in organic grain, dairy, and livestock systems to share practical tools, new research, and farmer-tested strategies to support resilient and profitable organic production.
Announcements
No announcements at this time.