Marketing Tips for MeatSuite Success & New Processor Directory




Event Details

Date

February 13, 2025

Time

7-8pm

Location

Zoom

Host

Cornell University and NC State University



The webinars will cover new tools, such as MeatSuite's Bundle Builder, to help you move inventory and develop bulk bundle boxes that meet your profit goals and target your customers' needs. Whether you are listed on MeatSuite or just curious to learn more, this series will cover a gamut from marketing to pricing strategies and tips to make the most out of the free resources on MeatSuite.com.

Thursday, February 13th 7-8pm via Zoom

Marketing Tips for MeatSuite Success & New Processor Directory

Casey Roe - MeatSuite & Food Marketing Consultant
Casey Roe is a marketing consultant specializing in local food. Her work focuses on helping food and agriculture businesses build their community of customers by telling their story and sharing their offerings online. Casey is an expert in digital marketing, including social media, e-commerce, advertising and email marketing.

Lee Menius - Technical Specialist at NC Choices
Menius is an NC State Animal Science Graduate and has spent the past 25 years farming and working in various aspects of the local food scene. He has worked with Cooperative Extension, Rowan Soil & Water Conservation District, NC Farm School, and NC Choices where his work has focused on educational projects and working with farmers and processors to develop effective and profitable systems. Throughout his career, Lee has led numerous workshops and producer training on topics such as business planning, meat processing, and pasture based production.

Advanced registration is required.

REGISTER





more content - left
Field Crops

Field Crops

Dairy

Dairy

Business

Business

Livestock

Livestock

Grains

Grains

more content - right

Upcoming Events

Boots in the Barn: Cornell Dairy Research Updates

January 13, 2026
January 20, 2026
January 27, 2026
February 3, 2026
February 10, 2026
February 17, 2026
February 24, 2026

Join us for some or all!


Advanced Hoof Health Program

January 15, 2026
Belfast, NY

Who should attend?

  • Professional hoof trimmers
  • Dairy farm owners or managers in charge of farm foot health

Topics include:

  • How to Create a Strategic Trimming Program for your Dairy
  • The Latest in Lameness Technology for the Dairy Industry
  • Housing and Flooring Design: Its Role in Hoof Care 

NY Pork Producers Connection Breakfast - Geneseo

January 17, 2026 : Pork Producers Connection Breakfast - Geneseo
Geneseo, NY

All pork producers are invited to join the New York Pork Producers for a free hot farmer's breakfast, at which they'll catch up on topics including the pork to dairy barn conversion series, NYPP digital campaigns, and 840-RFID tags.

Announcements

Cows, Crops & Critters Newsletter Sponsorship

TRYING TO REACH GROWERS AND AGRIBUSINESSES IN OUR SOUTHWEST REGION OF NEW YORK?

Our two forms of publications feature research-based and timely information from our four specialists, listed to the right, along with local event notifications and Cornell University outreach. This information is provided to participants who range from dairy, livestock and field crops producers to agricultural suppliers and consultants.

Weekly Email Update: Shared with 625+ households who have signed up with our program.
Monthly Paper Mailer: To reach our stakeholders and farmers who lack internet access, we send out a monthly mailer where your company's logo and contact information would be featured with a mailing list of 330+ households.

If you sponsor our weekly and monthly publications you reach approximately 955 households.


Questions? 
Contact Kelly Torrey  |  585-268-7644 ext. 10  |   KLB288@cornell.edu